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Ustream / IBM Watson Media
IBM

May 2014 – Dec 2025  USTREAM / IBM

Over more than a decade at IBM, I grew from leading technical sales for a streaming startup through its acquisition to running unified communications and AI platform strategy for the entire 300,000 person company. Along the way I built and led global teams, forged Tier 1 alliances, and helped Fortune 500 enterprises and government agencies redefine what's possible with streaming, AI and enterprise collaboration.

Head of Unified Communications, CIO Office (2022 to 2025)

After a reorganization of IBM Watson Media, I moved into IBM's CIO Office to own global UC and AI platform strategy, architecture and operations for 300,000 employees across voice, video, collaboration, conferencing and AI enablement, on a $100M technology and labor budget. I ran a global team based in New York, Durham, India and Slovakia.

Consolidated Webex and BlueJeans into Microsoft Teams in seven months, half the projected timeline, for $30M in annual savings.

Rolled out enterprise AI across the workforce with Microsoft Copilot, Slack AI and Box AI, taking all three from pilot into production and building the adoption and governance model behind them.

Cut incident resolution time by 40% and held 99% user satisfaction through ITIL and Agile transformation.

Led global cross functional technical teams and managed complex vendor and partner relationships across Microsoft, Slack, Webex and Box.

Director, Strategic Partnerships & Technical Sales, IBM Watson Media (2019 to 2022)

Promoted to rebuild and scale IBM's global enterprise video partner function while continuing to run technical sales. I owned partner strategy, monetization, solution architecture and enterprise revenue growth across commercial and regulated markets.

Grew platform revenue from $10M to $50M with 10x partner growth and sustained 30% year over year channel growth.

Co-developed AI and media solutions with Samsung, AT&T and Sony.

Secured a five year enterprise AI and video contract with the U.S. Navy, and delivered AI and video solutions across defense, federal and judicial agencies including NASA, the U.S. Army, DHS, CDC, FBI, DOJ and multiple U.S. Courts of Appeals and state courts, which ran remote proceedings on the platform during COVID.

Led FedRAMP scoping and federal security audit support for DHS, NASA and the Army, working directly with the third party assessors.

Earned IBM's 100% Club and President's Club recognition.

Head of Sales Engineering, Ustream / IBM Watson Media (2014 to 2019)

After building DVEO into an industry leader in encoding and streaming, Ustream's CEO recruited me to run the technical sales organization as the company prepared for acquisition, reporting to him directly and advising on market direction. I also stepped in as interim director of sales during that period.

Grew the global sales engineering team from 2 to 15 across four countries.

Ran special projects reporting into the CRO and wrote the statement of work templates the business unit adopted. Five VPs across the business unit used me as their read on the field and where the market was going.

Served as the subject matter expert on video for a $2B project and acquisition.

Owned technical training and enablement for IBMers on Cloud Video, including Fast Starts, Sales Kickoffs and Cloud Technical University.

Led special projects with Samsung, Sony and AT&T FirstNet, and embedded AI including Watson speech to text, intelligent video analytics and video enrichment into streaming deployments.

Industry Voice and Technical Depth

A recognized speaker, I presented at NAB, IBC, Broadcast Asia, Streaming Media East and West, Government Video Expo, and Future of Video. My technical work spanned 5G, ATSC 3.0, media and entertainment, telco, cable and enterprise. An SME in video encoding, compression and adaptive bitrate delivery, designing enterprise and entertainment workflows and owning evangelism and roadmap. Recognized with IBM awards for mentorship and as a Media & Entertainment Platinum SME.

Customers included: Intuit, Salesforce, VMware, Sony, Discovery, ESPN, HBO, CBC, NASA, and the CDC.

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©2026 The Grizzle. Let's connect. I'm always open to conversations about Strategic Partnerships, Unified Communications, Digital Workplace, Enterprise Video, and AI-driven productivity.

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